QUALITATIVE RESEARCH IN CHINA
CBC Marketing Research is a leader when it comes to providing Qualitative Research techniques like In-depth Interviews, Ethnographies, Focus Groups and Online Forums. CBC Marketing Research is proficient in capturing the target audience and getting their opinions in a very semi-controlled environment. We are good at capturing the observations of the audiences and a thorough report is presented just on the basis of that. CBC Marketing Research is a leading Marketing Research firm in China which can help you track the behavior of the consumer and help you understand the needs and the customer’s response to a service, product or brand.
Qualitative Market Research Methods goes beyond the normal number crunching to give you the insight into a customer’s behavior, emotions and personal characteristics. With qualitative research, you get to know the customer’s reaction in real time in response to the product or a brand. From health studies to academic research, market research and stakeholder consultation, qualitative research happens in nearly every workplace and study environment, nearly every day.
CBC Marketing Research is one of the leading focus group companies in China. CBC has focus group facilities in Shanghai, Beijing and Guangzhou since 2000.